August 5, 2003 -- Fuscient announces
continued success with BEST Business, www.bestbusinessevents.com,
a year-long event series that provides regional business
leaders with practical, actionable marketing strategies
they can implement immediately in their businesses.
The inaugural event, on April 2, 2003, featured an expert
“All Star” panel of Connecticut’s top
marketing and advertising veterans, including:
Chris Knopf -- President, Mintz &
Hoke, Inc.
Bill Cronin -- President, Cronin &
Company, Inc.
Naomi Lerner -- President, Lerner &
Company
Jill Adams -- President, Adams & Knight
Advertising
Nathan Winstanley -- President, Winstanley
Associates
Wayne Vaughan -- President, Fuscient
The second event, on June 4th, was the “Magic Bullet”
Marketing Workshop. It provided a packed venue with insights
on the two innovative marketing techniques:
* Search Engine Optimization
* E-Mail Marketing
And the third event in the series, slated for August 6th,
is a “triple header” session -- designed to
deliver actionable knowledge and strategies on:
* Webcasts
* Optimizing the Mix of Offline & Online Media
* Automated Fulfillment
According to company president, Wayne Vaughan, “BEST
Business is a great way for businesses to see first hand
how they can use technology to help them achieve their marketing
goals. We’re thrilled by the response and feedback
we’ve received -- and for the advance booking for
the event series.”
Other event sponsors and coordinators include The Hartford
Business Journal, Remarkable Technologies, Inc., and the
Hartford Hilton.
Six events -- spanning a year. The BEST
Business event series includes the 2003 dates of April 2,
June 4, August 6, October 1, and December 10, as well as
February 4, 2004. Each event features new speakers and timely
topics to help businesses succeed.
For more information, including specific-event agenda and
registration, please visit www.bestbusinessevents.com.
Or call the 24-hour information and registration line at
(860) 676-3337.
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